This advertisement in my opinion solely targets men and their masculinity.
Brick wall represents toughness but because it takes great strength to bring it down creates an sentimental appeal of manliness
Also since Mr. T is seen as a masculine male, the sentimental fallacy because it's persuading males to believe that snickers is a manly candy that can bring out your inner man.
Among the sentimental fallacy, there is also the use of scare tactic based on the body language used by Mr. T and repeated use of the phrase "Get Some Nuts"
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