Tuesday, January 13, 2015

McDonald's bad burger




In this ad the illustrator is trying to portray the McDonald's burger in two instances.

A burger displayed from an advertisement and a burger in reality. The advertisement burger looks more appealing to the audience, with the fluffy golden bread, fresh green lettuce, and brown well cooked meat while the other unattractive burger was falling apart, lettuce barely visible, the burger itself lacks color and looks sloppy all together.

The illustrator goes as far to say that this picture portrays the best looking angle of the burger implying that the burger is unattractive as a whole and that there are worst views of the burger since it's "attractive angle" already looks sickening.

The illustrator is saying the burger on the advertisement is more attractive than what McDonald want consumers to think.

Rufaro Padmore

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