Monday, January 12, 2015

Safe Driving




This advertisement illustrates the comparison of speeding while driving on the road to an abusive relationship.

It is visually shown that increasing speed on the street would cause harm to the helpless people even if it seems Un-intentional or accidental. When in an abusive relationship, the abusive partner is bringing harm to their helpless partner not realizing that it would leave such a tragic effect in the long run.

The collision that occurs between the truck and car and a person fist to the other person's face provides the same damage is caused. In this image the damage done is bad because the two cars hit front to front and you can see the pain on the woman's face, her teeth are clenched together and her veins in her neck are showing.

Speeding and driving is just as bad as being in an abusive relationship because in both cases someone is being nonchalantly ignorant and has someone self worth in their hands.

The fallacies seen within this advertisement includes sentimental appeal. The ad advises safe driving by emphasizing unsafe driving is like a man hitting a woman in the face. By the scrutiny a man would have for abusing a woman, unsafe driving would have the same. Showing the sympathy for women even though being in an abusive relationship has nothing to do with speeding

Rufaro Padmore

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